Connecting with an audience has been a growing challenge for ministries over the last decade. Donations, sponsors, and volunteering are all decreasing. But why? People are becoming increasingly distracted by the world through social media, apps and on-demand media. In order to reach people in this changing technology culture, we have to know who our audience is and how to reach them. Blasting out the same request over email and direct mail is no longer enough. We have to engage our audiences in the conversation. But this can’t be done without great data and an understanding of who our audience is.
That’s where Lumentis can step in to help.